NFC/ Contactless

First-ever Proximity ID Hackathon to be held in London

Proximity technologies like RFID, near field communication (NFC) and Bluetooth Low Energy (BLE) continue to collide as the road to the Internet of Things becomes more crowded. With that in mind, AccelerateNFC and Flomio are sponsoring a global hackathon series focused on proximity ID technology solutions. The first event will be held at the London [...]

Enhancing consumer products with NFC – Welcome to the IoT

SPONSORED CONTENT Today’s consumers tend to purchase brands based on experiences they have before, during and after the purchase. According to a global study conducted by Ipsos, a key factor affecting purchasing decisions is how consumers feel when they interact with a brand. The opinions they form at key points – such as when they [...]

Beating the Product Pirates at their Own Game

How do you know that your favorite football team shirt is an original? Were those sport shoes really made by your favorite brand? How do you know — and how does a retailer know — if any product on sale was actually manufactured by the company whose name is on the label? Now, a concept [...]

Ad agencies rely on RFID to meet team members

When Boston ad agency Allen & Gerritsen acquired Philadelphia-based Neiman earlier this year, the agencies were looking for a unique way for the two staffs to get to know each other. The agency came up with an innovative, RFID-enabled version of Tic-Tac-Toe, in this case dubbed Pic Tap Toe. According to the Mediabistro website, the [...]

MIT hosts NFC Bootcamp & 4th Annual RFID Expo

It’s a big week in Boston for NFC and RFID technology. On Thursday, the MIT Enterprise Forum will host the 4th Annual Auto-ID and Sensing Solutions Expo at the MIT Media Lab. This year the event is running in tandem with the NFC Bootcamp, a two-day educational event that begins on Wednesday. The Auto-ID & [...]

RR Donnelley unveils RFID product line

RR Donnelley has entered the RFID and NFC market, announcing this week that the company’s production facilities can now provide customers with unique printed NFC and RFID tags. The tags can be embedded in an extensive range of products that RR Donnelley produces, including retail displays, product packaging, shipping labels, direct mail pieces, catalogs, magazines [...]

Roger Waters to use RFID to promote Amnesty International at Quebec concert

Music fans attending the finale of Roger Waters “The Wall” tour in Quebec City on Saturday are in for a special treat. The concert, being held at the famed plaines d’Abraham, will feature Waters’ biggest wall to date – over 800 feet wide. What’s more, the epic event will utilize RFID technology to promote Amnesty [...]

First the iPhone; now the iPurse

RFID continues to show its potential for moving well beyond business applications and into everyday lifestyles. Recently we’ve blogged about RFID-enabled washing machines and wardrobes. Now, a team of researchers from the University of Dubai have invented the iPurse, an RFID-enabled device capable of tracking personal belongings like keys and laptops, even lipstick and glasses. [...]

World’s first NFC/RFID store opens in Tokyo

Things to do today: Buy bread. Pick up suit at the cleaner’s. Return gift at the mall. Stop in at the NFC tag store? That’s right. Japanese Fukumi Corp. has opened the world’s first retail outlet for NFC tags and applications. Based in Tokyo, the RFID/NFC Real Touch Shop offers NFC tags and applications, NFC [...]

NFC Bootcamp NFC Video

It is estimated that 40 million cell phones with embedded NFC capability will be in the hands of consumers by the end of 2011.  NFC Bootcamp recently held its first educational session in New York City. The group generated this video from the event that summarizes the session. Click here to view the video.   [...]

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