RFID Talk Blog

F&F retail deployment reaches 100 million tag milestone

RFID continues to ramp up at UK-based F&F, one of the of the world’s largest multinational clothing retailers.

In April F&F began to release details about its RFID deployment across 550 stores. Now comes word that the retailer has already used more than 100 million RFID labels through the first 12 months of its RFID program.

F&F's retail deployment has consumed more than 100 million tags.

F&F, a division of Tesco, began its RFID project in 2013 and chose SML Group to provide the majority of its RFID label requirements. Within 12 weeks, SML deployed a network of RFID production sites to supply the key garment sourcing regions including China and Turkey. In addition, SML made its UK RFID Centre available to F&F to carry out complete solution testing (including RFID labels, software and hardware).

“This allowed the brand to efficiently evaluate a range of products and simulate in-store testing, without causing disruption at any of its trading stores,” said Terry Kemp, Senior Director RFID (EMEA) at SML.

In April, F&F announced that it was deploying fixed reader infrastructure from Nedap Retail. When complete, the rollout is expected to be the largest use of fixed reader infrastructure to date in retail.

RFID will provide F&F the inventory visibility required to minimize the traditional in-store stock accuracy challenges and improve the on-shelf availability of its merchandise. When the rollout is complete, RFID will allow F&F to continually match system stock with physical stock levels, in order to trigger repeat orders at the right point and avoid out of stocks. The RFID solution is also geared toward enhancing the shopping experience for F&F customers.

“Having accurate stock information is a driver for our whole business,” says Richard Collins, COO at F&F.

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