RFID Talk Blog

New Checkpoint tag being used in multi-store pilot in Europe

Checkpoint Solutions revealed today that a major apparel retailer in Europe has ordered several hundred thousand of its new Zephyr 2 RFID tags for use in a multi-store pilot. Checkpoint unveiled the new tag today at RFID Live in Orlando.

The new label design is certified by the University of Arkansas’ ARC Center for item-level tagging of all apparel categories in the U.S. and Europe and is powered by an integrated UCODE 7 chip from NXP Semiconductors.

RFID for apparel tagging continues to gain momentum.

“As international item-level RFID adoption continues to grow, it is crucial for retailers and brand owners to have access to global RFID tags that can perform equally well in retailers across the world in various frequency ranges,” says Justin Patton, managing director of the RFID Research Center at the University of Arkansas. “Checkpoint’s U7 Zephyr 2 is one of the first generation of these new global tagging solutions approved in multiple apparel and hardline categories for the US and Europe.”

The Zephyr 2 line comes with optimal read/write sensitivity for accurate counting and quicker encoding. The Zephyr 2, offered with a label size of 54x34mm, has been optimized for performance with all of Checkpoint’s RFID solutions, including its RFID EAS Overhead Solution, the EVOLVE Exclusive E10 pedestal, and other Merchandise Visibility solutions.

It has is certification for use with denim, polybagged apparel, boxed items and hanging apparel in North America, and for European apparel items. This will allow retailers to use the same tag globally across many categories, streamlining their source tagging operations.

“Major apparel retailers have expressed a strong interest in the capabilities that the Zephyr 2 offers, particularly those with broad apparel product lines with large-scale deployment needs, says Umesh Cooduvalli, Checkpoint’s senior director for RFID Consumables. “We’re excited that this product is already being used in RFID pilots and we look forward to scaling up supply for future deployments.”

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