RFID Talk Blog

Market for food and animal tagging to reach $4B

The U.S. continues to lag when it comes to food safety and RFID, but that isn’t preventing a strong global market from developing for the use of the technology for food traceability and to prevent illnesses.

In a new report published by IDTechEx, a technology vendor is quoted as saying that “the USA has, if anything, been going backwards in food traceability.”

 By contrast, other countries are increasingly specifying RFID for livestock disease control in an effort to assure food traceability. IDTechEx says that  many governments are even paying for RFID, for reasons of safety and efficiency.

In January 2010, new European Community regulations required sheep and goats to be tagged on all but the smallest farms. There is also legislation  pending in Canada requiring all cattle to be tagged. Further growth will occur when the EC requires cattle to be RFID tagged as well, which will create an  additional European market for about 150 million tags yearly.

The IDTechEx report, titled “RFID for Animals, Food and Farming 2011-2021,” says that the market for tagging in those sectors will grow from just over  $1 billion in 2011 to more than $4 billion in 2021. RFID tags will represent $1.5 billion, or 39 percent of the total market.

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